Tweet schedulers have become a valuable tool for social media marketers that need to multi-task various business functions. Marketing just isn’t a top priority especially for small business with a limited number of employees. Most of us only have an hour a day for all our social media engagements even if we realize how important it is to keep in touch with our followers. Making deliveries, contacting existing clients on the telephone and inventory simply need to be up there in the priority list.
Sending delayed tweets eases this problem a little bit since by using it as a tool, we can be assured that our followers on Twitter will hear from us at our scheduled times. The key to effective Twitter marketing is to be out there tweeting since customers are more likely to repurchase products or services that they are more exposed to. It could be a useful article, a nice picture or even just a nice hello message to brighten up their day. You should remember to make the content reliable though since what you tweet does still reflect your brand.
If you’re not the Twitter addict type but you still want to take advantage of the marketing exposure that Twitter can provide, use automatic tweeting software. Who knows? Leads generated through Twitter could provide you with some of your best business leads in a while.